crossrefInformation2025-06-25Cited by 17
A Comprehensive Evaluation of Machine Learning and Deep Learning Models for Churn Prediction
Nabil M. AbdelAziz, Mostafa Bekheet, Ahmad Salah, Nissreen El-Saber, Wafaa T. AbdelMoneim
Churn prediction has become one of the core concepts in customer relationship management within the insurances, telecom, and internet service provider industries, which is essential in customer retention. Therefore, this study attempts to analyze the effectiveness of the advanced…